Aqueous dispersion coatings are often promoted as "biodegradable" or "eco-friendly". This is misleading. These coatings are typically acrylic or petroleum-based polymers — essentially plastic in liquid form.

They do not truly biodegrade. Instead, they persist in the environment and break down into microplastics, contributing to long-term pollution. Labeling them as sustainable ignores reality: they are plastic coatings under a different name. At Naturra, we believe materials should be genuinely plastic-free and circular by design — not rebranded plastic.